Photo of Shona O'Donovan

Shona O'Donovan

Shóna O’Donovan is an associate in the technology regulatory group in the London office. She advises clients, particularly in the technology industry, on a range of data protection, e-privacy and online content issues under EU, Irish and UK law.

Shóna advises multinational companies on complying with EU and UK data protection and e-privacy rules. She regularly defends clients in regulatory investigations and inquiries, and provides strategic advice on incident response. She advises clients on existing and emerging online content laws, including those affecting intermediary services and audiovisual media services. In this context, she regularly advises clients on the intersection between online content and privacy rules.

Shóna also counsels clients on policy developments and legislative proposals in the technology sector, and the impacts of these developments for their business.

In her current role, Shóna gained experience on secondment to the data protection team of a global technology company. In a previous role, she spent seven months on secondment to the European data protection team of a global social media company.

Shóna’s recent pro bono work includes providing data protection advice to the International Aids Vaccine Initiative and a UK charity helping people with dementia, and working with an organization specializing in providing advice to states involved in conflict on documenting human rights abuses.

On 24 April 2025, Ofcom published a statement on the protection of children online (“Statement”). The Statement includes Ofcom’s final Children’s Risk Assessment Guidance (“Guidance”). Publication of the Guidance triggers the deadline for service providers regulated by the Online Safety Act 2023 (“OSA”) to complete their first “children’s risk assessment” (“CRA”)—specifically, 24 July 2025.  The Statement also confirms that the draft Protection of Children Codes of Practice for user-to-user and search services (“Codes”) have been laid before Parliament. Subject to completion of the Parliamentary process, providers must comply with the OSA’s “safety duties protecting children” from 25 July 2025.

Who do the Codes and Guidance apply to?

The Codes and Guidance apply to providers of “user-to-user” and “search” services that are “likely to be accessed by children”, which is determined based on a test set out in the OSA. In-scope providers were required to have completed an assessment—known as a “children’s access assessment”— by 16 April 2025 to determine if their services satisfy this test.Continue Reading Ofcom publishes statement on the protection of children online

The UK Information Commissioner’s Office (“ICO”) recently announced a new online tracking strategy, which aims to ensure a “fair and transparent online world where people are given meaningful control over how they are tracked online.”

Online advertising is one of the ICO’s current areas of strategic focus (others areas of focus include AI and children’s privacy). The ICO has identified four key areas of concern—all of which the ICO states mean that individuals do not have sufficient control over their personal data:

  • “deceptive or absent choice” regarding non-essential cookies and tracking technologies;
  • “uninformed choice,” which refers to organizations not providing appropriate information to individuals;
  • “undermined choice,” where individuals’ choices are not respected and they are surprised about how their data is used; and
  •  “irrevocable choice,” meaning that individuals cannot effectively change their minds after they have made a choice over how their personal data is processed.

Having identified these areas of concern, the ICO states that it will take the following actions in 2025:Continue Reading ICO announces its online tracking strategy for 2025

On 26 October 2023, the UK’s Online Safety Bill received Royal Assent, becoming the Online Safety Act (“OSA”).  The OSA imposes various obligations on tech companies to prevent the uploading of, and rapidly remove, illegal user content—such as terrorist content, revenge pornography, and child sexual exploitation material—from their services, and also to take steps to reduce the risk that users will encounter such material (please see our previous blog post on the Online Safety Bill).Continue Reading UK Online Safety Bill Receives Royal Assent

On September 19, 2023, the UK’s Online Safety Bill (“OSB”) passed the final stages of Parliamentary debate, and will shortly become law. The OSB, which requires online service providers to moderate their services for illegal and harmful content, has been intensely debated since it was first announced in 2020, particularly around the types of online harms within scope and how tech companies should respond to them. The final version is lengthy and complex, and will likely be the subject of continued debate over compliance, enforcement, and whether it succeeds in making the internet safer, while also protecting freedom of expression and privacy.Continue Reading UK Online Safety Bill Passes Parliament